What was done
TD Insurance released its first client-facing generative AI chatbot, built with TD's Layer 6 AI research centre. It answers common home, auto and small business insurance questions by retrieving and summarizing content from the TD Insurance website, in English and French, without users logging in or sharing personal information. It launched on select pages with plans to expand through the year.
Outcome
This is a launch announcement, so no performance results are published yet. TD says it is the first home and auto insurer, and a first among Canada's Big Five financial institutions, to offer an unauthenticated client-facing generative AI assistant. Users can still reach licensed advisors by phone.
Evidence: Company press release. Figures are as reported by the source and have not been independently audited by AgentsNorth.
Prompt Reconstructed by AgentsNorth
The source didn't publish its prompt. This is our reconstruction of a starting prompt for a similar workflow, not the company's actual prompt.
You are a virtual assistant on an insurance company's public website. Answer general questions about home, auto and small business insurance using only the content of our website, and summarize it in plain language with a link to the page you used. Don't ask for or accept personal information, and don't give personalized quotes or coverage advice. Reply in the language the user writes in (English or French). If a question needs advice about a specific policy or claim, suggest calling a licensed advisor.