Whitepine College · Northern Ontario
Northern Ontario college reclaims ~514 staff hours with a student-enquiry AI agent
✓ 514 hrs reclaimed (2025)
✓ $21.4K base-case savings
Vendor case study · 2026-10
Customer Support: AI agent use cases
Mills Motors Buick GMC · Oshawa, ON
Oshawa GM dealership books 79 service appointments in 30 days with an AI phone agent
✓ 1,113 calls answered in 30 days
✓ 79 service bookings
Vendor case study · 2026-03-05
Canada Revenue Agency · Ottawa, ON
Failure: Auditor General finds CRA's 'Charlie' chatbot answered only 2 of 6 tax questions correctly
✓ 2/6 correct
Auditor General report / news · 2025-10
Klarna · Global (operates in Canada)
Failure/lesson: Klarna re-adds human agents after cost-focused AI support hurt quality
✓ Humans re-hired for support
News · 2025-05-09
Klarna · Global (operates in Canada)
Klarna's AI assistant handles two-thirds of support chats, doing the work of 700 agents
✓ 2.3M chats in month 1
✓ 11 → <2 min resolution
Company press release · 2024-02-27
Air Canada · British Columbia (tribunal)
Failure: Air Canada held liable after its website chatbot gave wrong bereavement-fare advice
✓ $812 award
✓ Company liable for bot output
Tribunal decision / news · 2024-02-15
Ville de Montréal · Montréal, QC
City of Montréal launches a citizen agent over 40,000 web pages
✓ 40,000+ pages covered
✓ High CSAT (first 4 months)
Vendor case study
Endy · Toronto, ON
Endy resolves 85% of contacts automatically during its Tim Hortons promo and creates new AI QA roles
✓ 85% automated resolution
✓ -10,000 live tickets (peak)
Vendor case study
Entourage sur-le-Lac · Lac-Beauport, QC
Québec City resort automates 94% of guest enquiries and saves 440 staff hours
✓ 94% automated
✓ 440 hrs saved
Vendor case study
K1 Speed Canada · Canada
K1 Speed Canada's AI agents handle 44,000 guest chats and turn event leads into CRM deals
✓ 44,181 sessions in 13 months
✓ 77% of booking sessions became CRM deals
Vendor case study
Powerplay Pro · Montréal, QC
Montreal pressure-washing company answers every support call with an AI voice agent
✓ ~30 calls/day handled
✓ 24/7 coverage
Vendor case study